The Dallas Harambee Festival has reached its 48th consecutive year and keeping the tradition alive!
This year’s theme is, “Harambee! Live, in Yo’ Face!”
Harambee is an East African Swahili word meaning “Let’s Pull Together” or Unity. The festival is a community-based educational and cultural event that was created by the founding members of the Harambee Festival Steering Committee, a group of community minded citizens who gathered at the Martin Luther King, Jr. Community Center to form an alternative celebration to Halloween. Their objective was to organize a celebration that would provide a positive, cultural experience for children, teens and adults.
The Dallas Harambee Festival has reached its 48th consecutive year of keeping the tradition alive!
Since 1974, Harambee has been the oldest and largest African American cultural event in the Dallas/Ft. Worth metroplex, with over 15,000 in attendance.
This year’s festival will proceed on October 29, 2022, as planned Live and in person hosted by Radio One’s On Air Personality, Veda Loca. Local Families and those from surrounding cities will still be able to register for FREE Treat Bags, Care Packages located at 2922 MLK Blvd. Dallas, Texas 75215 starting at 10:30am until 3PM. There is an expectation numerous Community Partners, 50 Vendors, 100 Volunteers and over 1000 families to attend.
Every year we have been able to impact many generations. This year participants are welcomed into our Metaverse and given access to share the love during all online streaming with a schedule of live festivities during the in person festival as well. A list of events will soon be announced online and via local and national media outlets.
We have a lineup of presenters and youth performers from around the world. This time around, with our Virtual Festival, the Dallas Harambee Steering Committee will reach past our annual attendance of over a thousand families, a hundred vendors and volunteers from across North Texas; but present our traditions and connect with others globally.
Majority of the population carry a mobile device and have a social media account. By acquiring a streaming platform such as Facebook or YouTube and the right promotional mix, the festival will reach well over millions, if not in one day, definitely over one month. Using cross promotions with sponsors, partners, performers, presenters and volunteers. What a great opportunity to reach over a million viewers across the country and around the globe; on a mobile format through social media, live streaming views, shares and downloads.
All media is invited to partner and attend this event.
Learn more about Harambee by visiting www.HarambeeDallas.org.
Photos from the 48th Annual Harambee Festival (October 29, 2022)